Schema Markup Generator
Generate clean JSON-LD for common page types, with only the fields you provide.
Generated JSON-LD
After publishing, test the final page with Google Rich Results Test or Schema.org Validator. Valid markup does not guarantee a special search appearance.
Your privacy is safe, this tool runs entirely in your browser. Nothing you enter is uploaded to or stored on our servers.
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How to use Schema Markup Generator
- 1Choose the structured data type that matches the page.
- 2Complete the visible fields with information that is also present on the page.
- 3Review and copy the generated JSON-LD script.
- 4Validate the final markup with a structured data testing tool before publishing.
Create structured data that matches the page
This schema markup generator creates readable JSON-LD for common entities. It omits empty optional values, escapes data safely through JSON serialization and keeps the output easy to review.
Structured data should describe visible, truthful page content. More markup is not automatically better. Use only the type and properties that accurately represent the page.
Frequently asked questions
What is JSON-LD schema markup?
JSON-LD is a structured data format that describes entities and page content in a machine-readable script. Google recommends JSON-LD for many supported search features.
Does schema markup guarantee a rich result?
No. Valid structured data makes a page eligible for supported features, but appearance depends on content quality, policies, relevance and Google systems.
Where should I place the generated script?
Add it to the HTML of the page it describes, commonly inside the head or body. Keep the data consistent with information users can see on that page.
Which schema type should I choose?
Choose the most specific type that truthfully matches the main entity. Do not mark a normal page as an Article or Organization when it does not describe one.
Does this generator send my data anywhere?
No. It creates the JSON-LD entirely in your browser.